We are currently working on an organic SEO campaign and an AdWords campaign for a boutique law firm which includes U.S. securities lawyers in Vancouver, BC. SEO campaigns tend to work extremely well for boutique firms with niche markets because you can generally get very good search engine results in these focussed specific areas. For example, good SEO results for consumer oriented categories such as PI or real estate is difficult and/or expensive because of the competition in these areas. However, smaller niche areas are often overlooked and your firm may well be the sole AdWords advertiser or one of a few firms competing for organic results. In this case, the AdWords campaign worked very well, producing great results instantly. The organic campaign will likely also produce good results. Contact us if you want more information on niche practice SEO and internet marketing.