This page provides links to SEO tools (at other web sites except for the first item) which may prove useful to law firms.
Search Engines for Lawyers White Paper
This paper should serve as a general introduction to search engine marketing and optimization. It is written specifically for lawyers, attorneys and law firms. Discusses how search engines work, search engine statistics, difference between organic SEO and PPC, and SEO services. Describes the key benefits of SEM for law firms and why you should not ignore SEM in your law firm’s marketing plan. Downloadable 1 MB PDF File.
Yahoo/Overture Keyword Selector Tool
Type in a search term (e.g. seattle attorney). This tool shows you the number of searches that were performed on Yahoo in a particular month for that term. Remember this number is only for Yahoo: in order to get an accurate depiction of the total number of searches for those keywords on all search engines, you need to factor in Yahoo’s market share. The number of searches will also be skewed somewhat by automated searches for those terms and by searches made solely to check search engine ranking results.
This tool is a whois on steroids. Provides tons of information about a particular domain including an estimated SEO score in percent. Type your domain in and see what the results are.
Digital Point Keyword Suggestion Tool
Type in your keywords (e.g. vancouver criminal lawyer). This tool will provide you with an estimate of daily searches on Yahoo plus some alternate keyword suggestions.
Type in your domain and your keywords. This tool provides you with a quick summary of where your web site stands on the major search engines.